Late Thursday, while unconfirmed reports spread concerning a shooting at Brown University, the network's Kaitlan Collins posted on social media, noting the confusion and directing people to her network’s 9pm newscast.
Even though the network is hardly a flawless news source, her statement seemed accurate to many. It is one of the broadcasters where one can locate grounded and generally trustworthy reporting – especially during crises like the one taking place near a New Hampshire storage facility.
A Vulnerable Situation Amid a High-Stakes Tug-of-War
Yet the news network, now 45 years old, finds itself in a uncertain position as two massive media corporations compete for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the future of CNN has been drawn into a high-risk game of business acquisition, rather than as a question of what benefits the information-seeking public.
“Here is one more case of the deep structural problems with origins in many years of governmental choices,” stated Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the Penn.
The debate about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a more important point.
“It is often framed as a financial tale with influential figures as the protagonists, but there is scant discussion of the public interest,” Pickard said.
The Complicating Factor: Political Influence
This situation is complicated by Donald Trump’s longstanding stance about a network he has long portrayed as perhaps his chief “fake news” foe.
Recall the cries of “CNN sucks!” at his rallies, his administration's retaliatory revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now asserts that CNN needs new ownership. You can read that as ownership that will protect him from journalistic oversight. That is part of why he seems to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to like that bidder more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently appointed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
A Future of More Turmoil
Notably, if Netflix is successful, CNN and other cable outlets would first be carved out into a separate entity. That would be a relief to many at the network, but it’s hardly a safe harbor. That setup could position CNN for a future sale. There is no finish line.
According to Timothy Wu, much of this is illegal, anyway. The well-known analyst of big tech’s dominance recently argued that anti-trust laws should disallow both deals.
“Both acquisition attempts would be bad for the country, and both should be challenged by anti-trust authorities,” Wu argued.
The Bigger Problem and a Way Ahead
Regardless of the resolution in this situation, the underlying crisis endures.
“The present media landscape is a highly anti-democratic system, but we ought not succumb to a sense of powerlessness,” Pickard emphasized. Policy decisions – originating in the 1930s and 1940s – helped to foster this overly commercial monster, and revised policy decisions can tackle it.
Can reform occur in an era where the top communications regulator won’t even affirm that the agency is independent? Reform is very unlikely now, but that doesn’t mean it will never happen.
Policies that strengthen independent news organizations, aid local journalism, subsidize public media, and prohibit the concentration of media power in very few hands are achievable – they are vital for a functioning democracy.
In the world of media ownership, larger is not superior. And news organizations such as CNN shouldn’t be pieces in the most recent corporate chess match.